Staging : It’s so much more than cleaning & de cluttering

When I visit a client for a staging consult one of the first things they say to me is “I know I have to de clutter and clean”, but that is only the start in the staging process. Staging is the last step in property prep, after rooms are de cluttered, furniture rearranged or rented, all repairs and upgrades are completed and the house has been deep cleaned, then a stager can begin. It’s the icing on the cake that will entice a buyer when surfing though thousands of online images. You only have a few seconds for your home to wow, so you have to make the most of it and use all resources available.

 

Home Staging
Purchasing or renting furnishings to appeal to your demographic is a worthwhile investment

 

Staging for your buyer demographic is crucial. The average seller has lived in their home for quite a few years and if the property hasn’t been upgraded or décor is stuck in the last decade or three it raises a red flag to a younger buyer. One thing most buyers object to is wallpaper. It’s one of those décor choices that is very personal. Yes, you may love the bold floral pattern, that’s why you choose it, but that’s the problem, you choose it. The time and money a buyer will have to invest in removing it is often enough to put them off buying a home, so remove their objections, do it before selling. Trust me on this I’ve seen it time after time.

 

Most buyers object to the work of removing wallpaper when buying a home
Most buyers object to the work of removing wallpaper when buying a home

 

Fresh paint is money in a can. Certain colours photograph better than others, I always advise to change bold colour choices. Deep colours in certain rooms don’t show off their true potential. I recently consulted with a Realtor on a home that has been lingering on the market for almost a year. The main areas of the home were clean, bright and well presented but the basement was dark with dreary wood paneling and buyers were not impressed. It was letting the rest of the home down. I advised the Realtor i consulted with to repaint the whole basement in a creamy white and it looked fabulous once it was complete. Bright, clean and much more inviting, the difference was amazing. All for a few cans of paint. The listing has since sold. 

 

Colours that dominate a room are bad choices for staging
Colours that dominate a room are bad choices for staging

 

With window treatments, less is more. If in doubt remove it, especially in the Summer months. Bright rooms entice buyers so ban the nets, heavy drapes and valances. Show off those moldings, that view, a beautiful garden, those are your selling features, not the drapes from 1985. Again stage for your buyer demographic, not your tastes. Simple, plain fabrics work best on an updated rod. When I say simple, not a sheet, flag or my personal pet peeve, knotted in the middle (excuse me while I rock in a corner) Show buyers you take pride in your home and don’t distract them with bad decor choices.

 

Where do I start !!!
Where do I start !!!

 

The same principal applies to furniture. Less is more. Often staging requires removing items rather than adding, so if you have an abundance of seating or too many dressers in the bedroom, some has to go. You are selling square footage and buyers want to see it. Furniture layout can be tricky in some homes and this is where your stager can advise the best layout for traffic flow, picture taking and to show buyers the potential use of a room. Often a few simple adjustments to layout will make a world of difference. I’ve seen sofas blocking fireplaces, doorways and windows that have fabulous views, all selling features you want to highlight not hide. The eye needs somewhere to rest. There is no eye resting in the room below, every wall plastered with something and a strange furniture layout makes the room look strange Did you even notice the fireplace in the room ? See what I mean about furniture layout hiding the best features. 

 

Remove some furniture pieces so a layout isn't confusing to buyers
Remove some furniture pieces so a layout isn’t confusing to buyers

 

So, after many other issues are addressed a stager can work their magic. It’s a multi step process and giving yourself lots of time to prepare is key. Investing in at least a Staging Consult can save you time, money and frustration. We deal with all these issues and more every day so we can help make your property stand out and attract a buyer, when the competition is turning them away with lackluster presentation.

Staging just makes sense in this economy.

 

PicMonkey Collage 31

Related Images:

Chalk Paint Uses

Crazy about this stuff !

Everyone is singing the praises of chalk paint and for good reason. It really is a fast, easy way to update just about anything. Minimum effort, maximum wow factor. Here are 2 projects I worked on this week. A makeover on a bench that was a tad dated, where I painted fabric for the first time with great results and a chalk board paint project on a $2 yard sale find. Check them out.

 

Bench Makeover 

Dated but  sturdy bench
Dated but sturdy bench

 

 

 

First step coat of Paris Grey chalk paint
First step coat of Paris Grey chalk paint

 

 

 

To finish apply Dark wax to fabric and legs
To finish apply Dark wax to fabric and legs

 

 

 

Waxing the fabric gives the look & feel of leather
Waxing the fabric gives the look & feel of leather

 

Tips for painting fabric with Annie Sloan chalk paint

1. Soak fabric a little before painting or do as I did and thin paint with water 50/50 so it absorbs well.

2. If you want to do a design e.g. stripe, mask off the area with masking tape once the base coat is dry and apply your second colour.

3. Most important step, apply wax to protect finish. Annie Sloan wax comes in clear and dark. The clear wax only slightly darkens the paint colour and the dark is very dark and gives a more antiqued look.

4. Let the wax cure at least overnight but a couple of weeks is optimal. I buffed my bench to make sure the finish was even.

 

Painting ceramics with chalkboard paint 

A $2 yard sale find
A $2 yard sale find

 

Loved the shape of this urn, pattern not so much. A coat of chalkboard paint later and a design drawn with a chalk pen and it has a new lease of life.

Caulk paint works well on ceramics
Chalk paint works well on ceramics

 

 

This guy knows

Well said sir, well said
Well said sir, well said

Related Images:

Wow buyers at the front door

Organize your entry way and tackle the clutter in your home’s drop spot

shoes

 

The first thing your prospective buyers see is your entry way, so it has to set the scene for the rest of the home. Your family is busy, but when selling a home you have to find storage solutions for the usual collection of seasonal outerwear, sports equipment, pet toys, shoes and boots and all the other clutter that seems to accumulate at the front door. A cluttered and unorganized front entrance suggests to buyers that the home lacks storage, not a great first impression. De clutter by packing and storing seasonal outerwear and footwear and keep items to a minimum to make closets appear as spacious as possible. Never leave shoes and boots at the front door when showing your home. On an agent showing there are going to be at least 2 to 3 pairs of shoes or boots that need space, no need for more clutter. A boot tray inside your closet, or a basket or bench with a lid  and keep your footwear out of sight.

 

space-saving-furniture-entryway-designs-2

 

I have been in many clients homes where there is not a designated coat closet, especially in older homes. Adding a bench, some hooks and storage baskets gets around the idea of “no closet”. Attractive lined baskets are an inexpensive way to store hats, gloves and scarves and you can colour code one for each member of the family or attach name tags to simplify storage. A small console or table will act as a focal point and a place to drop keys in an attractive bowl or plate so they are easily found. A mirror above the console is a good idea to bring in some extra light and a good place to check hair and make up on the way out. If your space is tight and you don’t have room for a table use a narrow wall mounted shelf and hang an attractive piece of artwork above.

 

space-saving-furniture-entryway-designs-17

 

If space allows a bench or chair is a good idea for buyers to sit while removing or putting on shoes. If you have a rug at the front door that is starting to show its age replace it with a bound sisal or something in a neutral palette that will appeal to most buyers. If muddy boots and pets are an issue, keep your new rug for pictures and showings so it always looks fresh for buyers or use an indoor, outdoor rug. These are available in so many great colours and patterns now and a great solution for heavy traffic areas.

 

Southern-Traditional-Foyer

Create a stunning entryway for a memorable first impression!

Related Images: